Hootsuite’s scheduling platform has an analytics arm to track trends across your Instagram, Twitter, and Facebook accounts. The platform provides real-time analytics about posts and audience interaction to help you and your team optimise your feed. You can also track who on your team responds to custom inquiries to learn which customer service reps are doing a great job, and who could use a little more training. While its features are robust, some users report having a hard time learning Hootsuite’s interface, so prepare for a bit of a learning curve if you select this tool. Hootsuite Analytics comes with the platform’s scheduling tool, so this feature is included in the baseline Hootsuite price of $129 per month. Hootsuite is available as a web app and for iOS and Android. Facebook Ads In 2020 | From Facebook Ads Beginner to EXPERT In One Video
InShot is an iOS- and Android-friendly video editor that lets you add music, effects, voice overs, emojis, and text to your videos. You can also play with video speed, merge multiple videos together, and cut, split and trim videos. The app is perfect for editing videos for Instagram posts, IGVT and Stories, as well as videos for other platforms like Facebook, Twitter, and YouTube. The baseline app is free, and in-app purchases are available for users to buy special effects and premium features. However, a few users have experienced technical glitches and frustrations when adding text and other features to their videos, so consider trying the free version before paying for extra features.
VSCO is an iOS and Android photo editing app designed for creatives, by creatives. Its features are similar to the other apps on this list – editing, filtering, frames, and more – but VSCO’s biggest differentiator is its minimal interface. If you’re a junkie for a clean, crisp, easy-to-use app, VSCO might be for you. However, a few users have reported technical glitches with uploading and sharing photos. Luckily, you can try out VSCO free for 7 days, giving you a chance to experience it for yourself. After that, VSCO is $19.99 per year.
Sprout Social is a multi-platform social scheduling tool that lets users schedule Instagram posts, watch hashtags, manage comments, and run reporting. The tool comes with an asset library feature, letting brands store commonly used assets to create consistency between posts. The app recently launched Instagram publishing, allowing brands to schedule posts in the platform and push them to Instagram automatically. Sprout Social has it all – and it’s priced accordingly. Monthly plans start at $99 per user and can exceed $200 per user, making this platform best for large companies managing lots of different accounts across a team. The app is available online as a web app and as iOS and Android mobile apps.
Freemake is a free video converter that can modify and convert videos, extract audio from video clips, and embed videos to websites. Simple and fast, Freemake can be used to convert video clips to be played on various mobile devices and gadgets. The software can convert videos between more than 500 video file formats and supports multiple audio and image file formats for creating slideshows and video clips.
If you’ve managed an Instagram account for a while, you know posting content can seem like a full-time job. In fact, top brands post almost 5 times per week on average, which can easily eat up several hours. That’s why many social media managers leverage scheduling tools that allow them to load content in batches and automate posting. There are many of these tools out there, but here are some of the most popular apps for Instagram scheduling and publishing.
More and more marketers are becoming aware of this powerful content format, and are quickly hopping on board the video trend to give their viewers what they want. Even more powerful than providing a resonant brand experience is the fact that videos convert. According to Adobe, shoppers that view videos are 1.81X more likely to purchase than non-video viewers. How to Make a YouTube Video (Beginners Tutorial)